We just reported on a leak that is supposed to show the iPhone 12 Pro Max. Now there are reports that the iPhone 12 series will not be released before November.
The news page Reuters reports on a new forecast published in conjunction with a valuation of Apple stock (WKN 865985) by Goldman Sachs. As a result, the investment bank downgraded the world's most valuable brand from "Neutral" to "Sell" and raised its price target from $250 to $233. The effects of the COVID-19 crisis have severely slowed the economy in general – including technology companies like Apple – explained Goldman Sachs analyst Rod Hall. According to the forecast, iPhone sales are expected to decline by around 36 percent in the third quarter of 2020.
Loyalty to the brand is not at risk
The investment bank also stated that the next generation of iPhones is not expected to be released before November. The reason for this delay is the travel bans that are hampering the development process of the new devices. Hall believes that many users will switch to the newly released iPhone SE 2020 - but general loyalty to the brand should not be at risk. A delayed market launch has already been predicted several times and, despite conflicting reports, cannot be ruled out. Although Foxconn has already officially stated that production capacity is sufficient, this does not mean that everything will be realized on schedule. After all, Apple's supply chain consists of many more suppliers than Foxconn.
New design of the iPhone 12 will boost sales
The individual component manufacturers must deliver the parts to Foxconn before the final production process begins. Since these factories also had to close due to the coronavirus crisis, overall production progress is delayed. While Goldman Sachs is pessimistic about the whole thing, other analysts are bullish. For example, JPMorgan has rated Apple shares "overweight" and set a price target of $335 – an increase of around 18 percent. When the new iPhone 12 series will actually be released remains unclear for now. However, due to the major design change, sales are unlikely to suffer – see for yourself. (Photo by HannaKuprevich / Bigstockphoto)
