We just reported on a leak that is supposed to show the iPhone 12 Pro Max. Now there are reports that the iPhone 12 series will not be released before November.
The news page Reuters reports on a new forecast that was published in connection with an evaluation of Apple shares (WKN 865985) by Goldman Sachs. As a result, the investment bank has downgraded the world's most valuable brand from "Neutral" to "Sell" and set the price target from $250 to $233. The effects of the COVID-19 crisis have severely slowed the economy in general - technology companies like Apple are also affected - explained Goldman Sachs analyst Rod Hall. According to this, iPhone sales are expected to fall by around 36 percent in the third quarter of 2020.
Loyalty to the brand is not at risk
The investment bank also stated that the next generation of iPhones is not expected to be released before November. The reason for this delay is the travel bans that are hampering the development process of the new devices. Hall believes that many users will switch to the newly released iPhone SE 2020 - but general loyalty to the brand should not be at risk. A delayed market launch has already been predicted several times and, despite conflicting reports, cannot be ruled out. Although Foxconn has already officially stated that production capacity is sufficient, this does not mean that everything will be realized on schedule. After all, Apple's supply chain consists of many more suppliers than Foxconn.
New design of the iPhone 12 will boost sales
The individual component manufacturers have to deliver the parts to Foxconn before the final production process starts. Since these also had to close due to the Corona crisis, the general production progress is delayed. While Goldman Sachs is pessimistic about the whole thing, other analysts are bullish. For example, JPMorgan has put Apple shares on "overweight" and set the price target at 335 US dollars - an increase of around 18 percent. When the new iPhone 12 series will actually be released remains questionable for the time being. However, due to the major design change, sales should not suffer - see for yourself. (Photo by HannaKuprevich / Bigstockphoto)
