Apple is testing Car Key with car manufacturers in real-world use
Apple is pushing ahead with Car Key and testing the digital car key with manufacturers such as BMW, VW and Mercedes under real-world conditions.
Apple Services is Apple's fast-growing services business and covers all of the company's software subscriptions and digital offerings – including Apple Music, Apple TV, Apple Arcade, Apple Fitness+, iCloud+, Apple News+ and Apple One. The portfolio is rounded out by payment services such as Apple Pay and Apple Cash, the App Store, AppleCare and features like Find My, Apple ID and Family Sharing. Together, these services have become one of the most important revenue streams on Apple's balance sheet, with more than a billion paid subscriptions worldwide and regular records in quarterly earnings.
On apfelpatient.de, this tag brings together all news, rumors and background information on Apple's services strategy: new features in iOS, watchOS and macOS, price adjustments for subscriptions, bundle options via Apple One, regulatory battles around the App Store, and strategic decisions out of Cupertino. Quarterly results, market share and comparisons with competitors such as Spotify, Netflix and Google are also continuously analyzed here.
Anyone wanting to understand where Apple's services division is heading, which new services are in the pipeline and how to get the most out of their subscriptions will find a complete editorial overview here.
Apple is pushing ahead with Car Key and testing the digital car key with manufacturers such as BMW, VW and Mercedes under real-world conditions.
Apple is revamping its creative apps and tying new smart features to the Creator Studio subscription for professionals and hobbyists!
Apple confirms the end of Pixelmator for iOS, introduces Pixelmator Pro, and explains how Photomator and subscriptions will be handled...
Apple is under pressure regarding AI, is relying on Google as an interim solution and is simultaneously planning its own server chips from 2026.
Apple is planning its own AI server chips; initial production runs are already underway. New data centers are expected to accelerate expansion starting in 2027.
Apple is changing its strategy for its productivity apps. Pages, Numbers, and Keynote will remain free, but will receive new AI features via subscription.
Pixelmator Pro is coming to iPad, bringing powerful image editing, Apple Pencil support, and new subscription features in Creator Studio!
Apple Creator Studio combines Final Cut, Logic, Pixelmator and more into one subscription with AI features for professional creative work.
Apple TV impresses with new nominations at the NAACP Image Awards and the MPSE Golden Reel Awards for films, series...
Apple confirms new AI deal with Google: Gemini is intended to improve Siri and Apple Intelligence; according to Apple, data privacy will be maintained.

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