WhatsApp has updated its own privacy policy and caused a stir. In terms of user data, only a few users are likely to like the change.
Let’s get straight to the point. WhatsApp’s latest privacy policy allows the popular messaging app to share a significant amount of user data with Facebook (via XDA Developers). WhatsApp users will receive an in-app notice today informing them of the app's updated terms of service and privacy policy. The notice provides an overview of the three most important updates, which relate to how WhatsApp processes user data, how businesses can use Facebook-hosted services to store and manage their WhatsApp chats, and how WhatsApp will soon work with Facebook to offer deeper integrations across all of its parent company's products. The changes, which are set to take effect on February 8, 2021, are mandatory and users will not be able to continue using WhatsApp if they do not accept the terms. (See EU exemption in the fourth paragraph.)
This data should be forwarded to Facebook
The new terms and privacy policy appear to build on changes announced in July 2020, however that earlier update gave users the option to prevent their WhatsApp account information from being shared with Facebook. However, the latest update eliminates that ability. Users who agree to the updated terms will share their account registration and phone number, transaction data, service-related information, interaction information, mobile device information, IP address, and "other information identified or obtained after communication to you or based on your consent" with Facebook.
Data protection: How will Facebook process this data?
In explaining how Facebook processes this information, the policy states that the shared data will be used to "understand how our or their services are used," to "improve their services," to "make suggestions for you," to "personalize features and content," and to "display relevant offers and ads across Facebook company products." The updated terms help WhatsApp integrate more closely with Facebook's family of products as the company aims to provide its users with a better experience across all services. While the changes help Facebook achieve its own "bigger" goals, the high level of data sharing that WhatsApp users will now be exposed to may raise privacy concerns. It is doubtful that every user will accept this.
But there is an exception – thanks to current EU laws
The regulation cannot be implemented worldwide. Based on current laws, users in the European Union can still object. The abolition of the opt-out option would therefore be illegal. However, this only applies in countries of the European Union. (Photo by Denys Prykhodov / Bigstockphoto)
