Apple TV rumors: When will the next model be released?

Apple TV has been a popular choice for streaming and entertainment needs for years, but fans are eagerly awaiting the next generation of the device. With the latest update in October 2022, many are wondering: When will Apple release a new Apple TV? Below, we look at the latest rumors and speculation surrounding the next Apple TV model and analyze what new features and improvements may be coming our way.

Apple has a history of releasing regular updates to its products to respond to the rapidly evolving technology and entertainment landscape. But in the case of Apple TV, things are surprisingly quiet right now. While some rumors pointed to a new version in the first half of 2024, the release seems to have been delayed. Still, there are exciting hints about what we could expect with the next model - from improved chips to a cheaper price.

Review: The Apple TV of 2022

In October 2022, Apple released the final version of Apple TV. This version brought a smaller design and significant improvements such as:

A15 chip: A faster processor compared to the previous A12 chip.
USB-C on the Siri Remote: A small but significant change that indicates the growing importance of USB-C in Apple's product line.

Although these innovations made the device more attractive, Apple seems to be happy with the current model. But how long can the current Apple TV meet users' demands?

Why a new Apple TV?

One oft-debated point is whether Apple needs to launch a new Apple TV at all. While the A15 chip is still powerful for streaming and other TV needs today, there are some compelling reasons why Apple could release an update in the next few years:

Lower cost: Analyst Ming-Chi Kuo has speculated that the next model could be cheaper, possibly under $100. This would help Apple make the device accessible to a wider audience.
Apple Intelligence: There are rumors that Apple might equip its next Apple TV with an A18 chip and integrate Apple Intelligence more deeply into the system. This could lead to better connectivity between Apple TV, HomePods, and other Apple devices.
Gaming: Apple has been investing heavily in gaming in recent years, particularly in high-end games on iPhone, iPad and Mac. A more powerful Apple TV that also supports ray tracing technologies could become the next big gaming platform in the Apple ecosystem.

Previous rumors and current situation

There has been a lot of speculation about a new model in the first half of 2024, but no new device has been announced so far. Mark Gurman, a well-connected Bloomberg reporter, recently stated that while Apple has been working on an update to Apple TV, there is no new model coming out at this time. This could indicate that Apple is taking more time to develop a truly better product that goes beyond previous expectations. It is also interesting to note that Apple is continuing to stock the current model, which would not normally be the case if a new model was imminent. This suggests that it could be some time before we get our hands on the next Apple TV. In other words, a new model is currently not expected before 2025.

Rumors about the next Apple TV: Is it worth the wait?

While there's currently no concrete indication of when a new Apple TV will be released, rumors suggest that Apple is working on a long-term update. The focus could be on an improved chipset, the integration of Apple Intelligence, and a more attractive price tag under $100. So, if you're in the market for a new Apple TV, it might be worth holding out a little longer. Until then, the 2022 model remains a solid choice for anyone looking for a reliable streaming box. Looking for the best accessories? Visit our Amazon Storefront and discover a variety of products from top providers, including HomeKit-compatible ones! (Photo by Masarik / Bigstockphoto)