New AI-based Apple Support Assistant planned
Apple is testing a new AI feature for support. Learn how the digital assistant will automatically resolve your queries in the future.
Tag: Apple Services
Apple Services is Apple's fast-growing services business and covers all of the company's software subscriptions and digital offerings – including Apple Music, Apple TV, Apple Arcade, Apple Fitness+, iCloud+, Apple News+ and Apple One. The portfolio is rounded out by payment services such as Apple Pay and Apple Cash, the App Store, AppleCare and features like Find My, Apple ID and Family Sharing. Together, these services have become one of the most important revenue streams on Apple's balance sheet, with more than a billion paid subscriptions worldwide and regular records in quarterly earnings.
On apfelpatient.de, this tag brings together all news, rumors and background information on Apple's services strategy: new features in iOS, watchOS and macOS, price adjustments for subscriptions, bundle options via Apple One, regulatory battles around the App Store, and strategic decisions out of Cupertino. Quarterly results, market share and comparisons with competitors such as Spotify, Netflix and Google are also continuously analyzed here.
Anyone wanting to understand where Apple's services division is heading, which new services are in the pipeline and how to get the most out of their subscriptions will find a complete editorial overview here.
Apple TV+ officially confirms season 7 of Slow Horses
Apple TV+ is betting on Slow Horses: Season 7 is officially confirmed. All previous and upcoming seasons at a glance.
Apple Arcade brings creative highlights in August 2025
Four new games launch on Apple Arcade on August 7. Experience creativity, strategy, and puzzle-solving fun on iPhone, iPad, and more...
Apple loses key AI executive to competitors
The departure of Apple's top AI man is not an isolated incident. Meta continues to recruit – and Apple is under pressure. All the details now...
Apple Maps: Two new features discovered in iOS 26 code
Two new features for Apple Maps were discovered in the iOS 26 beta code: natural voice search and clever heat management for the iPhone.
Apple acquires two companies for Vision Pro & AI
Apple acquires TrueMeeting and WhyLabs to strengthen Vision Pro and Apple Intelligence with realistic avatar technology and AI security.
Apple appeals against EU fine of €500 million
Apple is contradicting the EU Commission and is taking legal action against the fine. All the background and consequences for users and developers.
Apple announces quarterly results for Q3 2025 on July 31
Apple provides insight into Q3 2025: All important figures, analyst expectations and market developments at a glance – get informed now.
Report: Apple wanted to build its own AWS competitor
Apple tested a developer cloud on Apple Silicon in internal projects. The goal: more performance and lower costs than AWS.
iOS 26: FaceTime detects nudity and stops conversations
iOS 26 detects nudity during FaceTime calls and automatically warns you. Learn how Apple's protection feature really works.
