Apple plans to deeply integrate Siri into core apps in the future
Apple is planning a change in strategy for AI: A new Siri based on Gemini is to be deeply integrated into core apps.
Apple Intelligence is Apple's own AI system, unveiled at WWDC 2024 and rolling out gradually since then on compatible iPhones, iPads, Macs and Vision Pro. The system combines on-device models with Apple's Private Cloud Compute and a Gemini model specifically adapted for Apple, which serves as the foundation of a redesigned Siri. The feature set includes Writing Tools, Genmoji, Image Playground, generative image editing in the Photos app, Visual Intelligence via the camera, smarter notifications, a ChatGPT integration, and deep system-level integration in Mail, Messages, Safari and many other apps.
Here on apfelpatient.de, this tag pulls together every piece of Apple's AI push: new features across the current operating system generations, the long-awaited Siri reboot, leadership changes within the AI division, the architecture behind Private Cloud Compute, rumors and reports on upcoming AI hardware from Cupertino, regulatory topics around AI labeling and privacy, and comparisons with OpenAI, Google Gemini, Anthropic and Microsoft Copilot.
Anyone wanting to truly understand Apple's AI strategy and not miss a single chapter of this deep transformation will find the running analysis right here.
Apple is planning a change in strategy for AI: A new Siri based on Gemini is to be deeply integrated into core apps.
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