Amazon Prime Day is a very special event for many people. For one day, Prime customers receive exclusive offers from all categories and can save a lot of money. But will Amazon Prime Day 2020 take place?
The Amazon Prime Day is usually held in July. Last year, the event lasted for two whole days for the first time. But what does it look like this year? According to a report by Reuters According to the report, the event is to be postponed - even a complete cancellation is possible. It states:
Amazon is postponing its big summer shopping event, Prime Day, until at least August, anticipating a potential $100 million loss from excess devices it could now sell at a discount, according to an internal document seen by Reuters.
According to the report, the postponement of the online event alone will cost a good 100 million US dollars. Reuters explains:
Amazon Prime Day 2020 cancellation cannot be ruled out
The decision to push back the date means Amazon will have 5 million excess devices that were expected to sell earlier. This includes items like voice-controlled Echo speakers, which were popular orders during the event. It also affects third-party sellers that depend on the Amazon platform.
By and large, it is not known whether the postponement being discussed is the only option in the planning. A complete cancellation of Amazon Prime Day 2020 would also be possible, although this would result in significantly higher losses. Amazon Prime Day was first held in 2015. Last year, the online shipping giant reportedly generated around two billion US dollars in sales from the event. Amazon Echo Family – Echo Dot 3 and Echo Sub now available for half price on Amazon. (Photo by Dennizn / Bigstockphoto)