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Apple Q3/2025: Profit, revenue and services on track for record results

by Milan
July 31, 2025
Apple Q3 2025

Image: Shutterstock / FP Creative Stock

Apple delivered strong results in the third quarter of its fiscal year 2025. The company generated revenue of $94 billion, setting a new record for the June quarter. iPhone revenue, services business, and earnings per share also reached new highs.

The third quarter was special for Apple in many ways. The figures clearly demonstrate the company's stable performance and the successful reception of its products and services worldwide. Apple is benefiting not only from high customer satisfaction but also from broad international demand. The result: double-digit growth in several key areas.

  • Side note: Apple's fiscal year starts on October 1st and ends on September 30th.

Strong overall sales and profit growth

Apple's third-quarter revenue was $94.0 billion, representing a 10 percent increase over the same quarter last year. Diluted earnings per share climbed to $1.57, an increase of 12 percent. Apple thus exceeded market expectations and further increased its profitability.

iPhone, Mac and services with significant growth

Growth in the product segment was primarily driven by strong iPhone sales. The Mac division also contributed significantly to the results. The Services division was particularly notable, with Apple achieving a new revenue record. The Services division, which includes iCloud, the App Store, and Apple Music, is thus becoming an increasingly important source of revenue for the company.

Record active device base

Another milestone was reached in the installed base of active devices. Apple achieved new record figures across all product categories and geographic regions. High customer loyalty plays a key role in this. It ensures that users remain in the Apple ecosystem long-term and regularly use new products and services.

Global growth in all regions

Apple grew in the third quarter not only in the US, but also in Europe, Asia, and other regions. The company reported global growth in all geographic segments, demonstrating that international demand remains a key pillar of its success.

Focus on software and artificial intelligence

At the WWDC25 developer conference, Apple unveiled a new software design across all platforms. The company also announced new features in Apple Intelligence, further expanding its activities in artificial intelligence—a strategic area for the coming years.

Dividend remains stable

There's also good news for shareholders. The Board of Directors has approved a cash dividend of $0.26 per common share. Payment will be made on August 14, 2025, to all registered shareholders on August 11, 2025. Apple is thus once again underscoring its reliable dividend policy.

Apple's course remains growth-oriented

With strong quarterly results, continued growth in its services business, and new software innovations, Apple is solidifying its position in the global technology market. The combination of stable product demand, a growing user base, and consistent development of AI-powered features makes it clear that the company is well positioned for the future. (Image: Shutterstock / FP Creative Stock)

  • Foxconn responds to AI boom with new partnership
  • Apple could save its AI future with Perplexity
  • iPhone sales rise slightly – Apple ahead of Q3 report
  • Apple has 18 months to make progress on the AI platform
  • New ChatAI app: Bragi and OpenAI combine their strengths
  • Apple rejects monopoly allegations from the US Department of Justice
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