{"id":58700,"date":"2025-09-19T22:23:37","date_gmt":"2025-09-19T20:23:37","guid":{"rendered":"https:\/\/www.apfelpatient.de\/?p=58700"},"modified":"2025-09-19T22:23:43","modified_gmt":"2025-09-19T20:23:43","slug":"strong-preorders-apple-increases-iphone-17-production","status":"publish","type":"post","link":"https:\/\/www.apfelpatient.de\/en\/news\/starke-vorbestellungen-apple-stockt-iphone-17-produktion-auf","title":{"rendered":"Strong pre-orders: Apple increases iPhone 17 production"},"content":{"rendered":"

The iPhone 17 already caused a stir in Apple's supply chain during the pre-order phase. After a week of unexpectedly high demand, the company is adjusting its production plans. The standard iPhone 17 model, in particular, is becoming a surprise factor.<\/strong><\/p>\n\n\n\n

As in almost every year, Apple checks which models are in particularly high demand during pre-order week in order to adjust production orders to actual demand. This time, the adjustment is particularly significant. While the Pro models and premium variants played the most important role in recent years, the picture is now shifting in favor of the iPhone 17.<\/p>\n\n\n\n

Apple significantly increases production<\/h4>\n\n\n\n

According to a report<\/a> by The Information, Apple has instructed its manufacturing partner Luxshare Precision in China to increase daily production of the standard iPhone 17 by around 40 percent. Luxshare is one of the most important iPhone assemblers alongside Foxconn. At the same time, a supplier of non-electrical components was instructed to increase its daily production by approximately 30 percent. This adjustment is notable because Apple had originally assumed a different distribution. The iPhone 17 was planned to account for only 25 percent of total production. The iPhone 17 Pro and Pro Max were expected to contribute 65 percent together, while the iPhone Air was factored in at 10 percent.<\/p>\n\n\n\n

Demand shifts to the basic model<\/h4>\n\n\n\n

The early adjustment of production figures suggests that more consumers than expected are opting for the cheaper iPhone 17. In Germany, this model starts at \u20ac949. The Pro versions cost significantly more, at at least \u20ac1,299. Although the premium devices are traditionally equipped with better materials, cameras, processors, and displays, the price difference seems more pronounced this year than usual.<\/p>\n\n\n\n

Features make the iPhone 17 more attractive<\/h4>\n\n\n\n

One reason for the success of the standard model lies in the new features that Apple has included for the first time. The iPhone 17 features a ProMotion display, a more advanced camera system, and the new CenterStage feature for the front camera. This makes it more than sufficient for everyday use without reaching the price range of the Pro models.<\/p>\n\n\n\n

Difficult position for the iPhone Air<\/h4>\n\n\n\n

At its "Awe Dropping" event, Apple strongly positioned the iPhone Air as a kind of intermediate device\u2014a model that, while not a Pro iPhone, comes close to its features. However, with a price that's heavily aligned with the Pro models, it's placed in an ambiguous role. Many buyers apparently see no reason to prefer the Air to the cheaper iPhone 17.<\/p>\n\n\n\n