{"id":20658,"date":"2021-03-24T00:37:46","date_gmt":"2021-03-23T23:37:46","guid":{"rendered":"https:\/\/www.apfelpatient.de\/?p=20658"},"modified":"2021-03-24T00:39:22","modified_gmt":"2021-03-23T23:39:22","slug":"apple-violates-the-gdpr-with-its-own-advertising","status":"publish","type":"post","link":"https:\/\/www.apfelpatient.de\/en\/rumors\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo","title":{"rendered":"Does Apple violate the GDPR with its own advertising?"},"content":{"rendered":"<p class=\"has-drop-cap\"><strong>France&#039;s data protection authority is currently examining whether Apple&#039;s advertising practices comply with data protection regulations in the European Union.<\/strong><\/p>\n\n\n\n<p>In a December 17 note obtained by Politico <a href=\"https:\/\/www.politico.eu\/article\/apple-france-french-data-protection-privacy-compliance-watchdog-cnil-doubt\/\" target=\"_blank\" rel=\"noreferrer noopener\">viewed<\/a> , the French competition authority&#039;s Commission for Information Technology and Freedom (CNIL) issued an opinion on a dispute between Apple and four organizations representing the French advertising ecosystem. The note suggests that Apple&#039;s own advertising practices for first-party platforms such as the App Store and Apple News could run afoul of the GDPR. CNIL explains:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Apple&#039;s advertising processing requires consent if it involves reading or writing data on the user&#039;s device. Apple&#039;s practices indicate a lack of consent.<\/p><\/blockquote>\n\n\n\n<p>The case pitting Apple against the advertising group revolved around whether the company&#039;s upcoming App Tracking Transparency feature was anti-competitive.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-apple-k-nnte-auf-der-falschen-seite-der-vorschriften-stehen\">Apple could be on the wrong side of the regulations<\/h3>\n\n\n\n\n\n\n\n<p>On <a href=\"https:\/\/www.apfelpatient.de\/en\/news\/att-function-is-not-anti-competitive-investigation-continues\">March 17,<\/a> Both the CNIL and the French competition authority sided with Apple in this case. According to the internal CNIL document signed by the agency&#039;s president, Marie-Laure Denis, the privacy feature is in line with the GDPR. However, it seems that the CNIL believes Apple&#039;s own advertising practices are not. The internal CNIL note was carefully worded, as the group was only asked to inform and not to investigate the case. Nevertheless, it suggests that Apple may be on the wrong side of the regulations. More specifically, it suggests that Apple does not get consent to collect user data.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-apple-reagiert-inhalt-der-antwort-ist-nicht-bekannt\">Apple responds: Content of the response is unknown<\/h3>\n\n\n\n<p>Apple, for its part, argues that it does not need to because it does not engage in tracking. The CNIL suggests that Apple&#039;s definition of tracking may be too narrow. If it is confirmed that Apple must obtain consent and this is not obtained properly, &quot;this would be a serious breach of the regulations&quot; - CNIL said in the document. According to Politico, Apple commented on the points raised by the CNIL in January. The content of Apple&#039;s response is currently unknown. The CNIL is currently investigating the matter in connection with the above-mentioned ATT complaint filed by French advertisers. It will therefore be interesting to see how this develops. (Photo by mixmagic \/ Bigstockphoto)<\/p>\n\n\n\n<h6 class=\"wp-block-heading translation-block\" id=\"h-kennt-ihr-schon-unsere-amazon-storefront-dort-findet-ihr-eine-handverlesene-auswahl-von-diversen-produkten-f-r-euer-iphone-und-co-viel-spa-beim-st-bern\"><em>Have you already checked out our Amazon Storefront? You'll find a hand-picked selection of various products for your iPhone and other devices there \u2013 <span class=\"has-inline-color has-vivid-red-color\"><a href=\"https:\/\/www.amazon.de\/shop\/apfelpatientofficial\" class=\"ek-link\" data-wpel-link=\"exclude\" rel=\"follow noopener\" target=\"_self\"><span style=\"text-decoration: underline\" class=\"ek-underline\">enjoy browsing<\/span><\/a>.<\/span><\/em><\/h6>\n\n\n\n<h6 class=\"wp-block-heading translation-block\" id=\"h-der-beitrag-enthalt-partnerlinks\">This post contains <a data-type=\"URL\" data-id=\"https:\/\/www.apfelpatient.de\/partnerprogramm\" href=\"https:\/\/www.apfelpatient.de\/en\/partner-program\" data-wpel-link=\"internal\" target=\"_self\">affiliate links<\/a>.<\/h6>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>France&#039;s data protection authority is currently examining whether Apple&#039;s advertising practices comply with data protection regulations in the EU.<\/p>","protected":false},"author":2,"featured_media":20657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override":[{"single_blog_custom":"","sidebar":"","second_sidebar":"","share_position":"","share_float_style":"","post_date_format":"","post_date_format_custom":"","post_reading_time_wpm":"","zoom_button_out_step":"1","zoom_button_in_step":"1","number_popup_post":"1"}],"image_override":[{"single_post_thumbnail_size":"","single_post_gallery_size":""}],"trending_post_position":"","trending_post_label":"","sponsored_post_label":"","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo":"","sponsored_post_desc":""},"jnews_primary_category":{"id":"25"},"footnotes":""},"categories":[25],"tags":[6,13],"class_list":["post-20658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rumors","tag-app-store","tag-techpatient"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Verst\u00f6\u00dft Apple mit eigener Werbung gegen die DSGVO? Apfelpatient<\/title>\n<meta name=\"description\" content=\"Frankreichs Datenschutzbeh\u00f6rde pr\u00fcft aktuell, ob Apples Werbepraktiken mit den Datenschutzbestimmungen in der EU \u00fcbereinstimmen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.apfelpatient.de\/en\/rumors\/apple-violates-the-gdpr-with-its-own-advertising\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Verst\u00f6\u00dft Apple mit eigener Werbung gegen die DSGVO?\" \/>\n<meta property=\"og:description\" content=\"Frankreichs Datenschutzbeh\u00f6rde pr\u00fcft aktuell, ob Apples Werbepraktiken mit den Datenschutzbestimmungen in der EU \u00fcbereinstimmen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.apfelpatient.de\/en\/rumors\/apple-violates-the-gdpr-with-its-own-advertising\" \/>\n<meta property=\"og:site_name\" content=\"Apfelpatient\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/apfelpatientOfficial\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/apfelpatientOfficial\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-23T23:37:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-23T23:39:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.apfelpatient.de\/wp-content\/uploads\/2021\/03\/bigstock-Judge-Hammer-Or-Gavel-Hitting-244383658-1024x576.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Milan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Frankreichs Datenschutzbeh\u00f6rde pr\u00fcft aktuell, ob Apples Werbepraktiken mit den Datenschutzbestimmungen in der EU \u00fcbereinstimmen.\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Milan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo\"},\"author\":{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/#organization\",\"name\":\"Apfelpatient\",\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/\"},\"headline\":\"Verst\u00f6\u00dft Apple mit eigener Werbung gegen die DSGVO?\",\"datePublished\":\"2021-03-23T23:37:46+00:00\",\"dateModified\":\"2021-03-23T23:39:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo\"},\"wordCount\":398,\"publisher\":{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/#organization\",\"name\":\"Apfelpatient\",\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/\"},\"image\":{\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.apfelpatient.de\\\/wp-content\\\/uploads\\\/2021\\\/03\\\/bigstock-Judge-Hammer-Or-Gavel-Hitting-244383658.jpg\",\"keywords\":[\"App Store\",\"TechPatient\"],\"articleSection\":\"Rumors\",\"inLanguage\":\"en-US\",\"copyrightYear\":\"2021\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo\",\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo\",\"name\":\"Verst\u00f6\u00dft Apple mit eigener Werbung gegen die DSGVO? 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Concept of GDPR law, breach and monetary penalty. 3D illustration\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/rumors\\\/verstoesst-apple-mit-eigener-werbung-gegen-die-dsgvo#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/www.apfelpatient.de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Verst\u00f6\u00dft Apple mit eigener Werbung gegen die DSGVO?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/#website\",\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/\",\"name\":\"Apfelpatient\",\"description\":\"Alles rund um Apple!\",\"publisher\":{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/#organization\",\"name\":\"Apfelpatient\",\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/\"},\"alternateName\":\"Apfelpatient\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.apfelpatient.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/#\\\/schema\\\/person\\\/c379c185d5d95d7b02ccbd6c7bef2759\",\"name\":\"Milan\",\"logo\":{\"@id\":\"https:\\\/\\\/www.apfelpatient.de\\\/#\\\/schema\\\/person\\\/image\\\/\"},\"description\":\"Hallo und herzlich willkommen auf meinem Technik-Blog! Als gro\u00dfer Apple-Fan berichte ich hier \u00fcber alles, was mit Apple zu tun hat: von den neuesten News und spannenden Ger\u00fcchten \u00fcber hilfreiche Tipps und Tricks bis hin zu ausf\u00fchrlichen Produkttests. Wenn du genauso technikbegeistert bist wie ich, bist du hier genau richtig!\",\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/apfelpatientOfficial\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/milan-jovicic-42aa0231b\"],\"url\":\"https:\\\/\\\/www.apfelpatient.de\\\/en\\\/author\\\/apfeladmin\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Does Apple violate the GDPR with its own advertising?","description":"France&#039;s data protection authority is currently examining whether Apple&#039;s advertising practices comply with data protection regulations in the EU.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.apfelpatient.de\/en\/rumors\/apple-violates-the-gdpr-with-its-own-advertising","og_locale":"en_US","og_type":"article","og_title":"Verst\u00f6\u00dft Apple mit eigener Werbung gegen die 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